Melania Trump Takes 'Time' To Shine With New QVC(R) Collection

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April 27, 2010
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Melania Trump Takes 'Time' To Shine With New QVC(R) Collection

Trump to Debut the Melania(TM) Timepieces & Fashion Jewelry Line on April 30, 9 PM (ET)

WEST CHESTER, Pa., April 27 -- From international jetsetter to model to entrepreneur, Melania Trump is about to add the title of "jewelry designer" to her resume as she unveils her debut collection for QVC. The Slovenian beauty is scheduled to appear on QVC Friday, April 30 at 9:00 PM (ET) to debut the Melania(TM) Timepieces & Fashion Jewelry line and give viewers an inside look at the inspiration behind the pieces.

The collection, which was created especially for QVC, incorporates design elements that are indigenous to the three cities that Trump calls home: New York City, Palm Beach and Paris. Featuring an exquisite assortment of pieces, including classic leather watches, bold statement necklaces and striking cocktail rings, the Melania(TM) Timepieces & Fashion Jewelry line ranges in price from $30.00 to $200.00.

"I am thrilled to work with QVC to bring my personal inspiration and design aesthetic to life," says Trump. "I'm proud to debut my collection of premium, affordable timepieces and jewelry and make it available to millions of women across the country.  Now women everywhere can add a touch of luxury to their everyday lifestyle!"

In the New York City Collection, the "Fifth Avenue" watch includes genuine mother-of-pearl dials, princess-cut crystals and a signature design bracelet. In the Palm Beach Collection, "Ocean Boulevard" watches feature European crystals and leather straps in classic black in addition to rich jewel tones. The sparkling Paris "Champs-Elysees" timepiece is glamorous and jewelry-inspired while featuring mother-of-pearl dials and European crystals. The jewelry collection is as versatile as Trump's lifestyle, with bold, chunky chain necklaces that are perfect for a casual day of shopping and sparkling statement pieces that are ideal for red carpet events in Paris.

"We are excited to bring Melania's exquisite collection to QVC," said Debra Puzio, director of merchandising for QVC. "Each piece is as stylish and stunning as Melania and I believe that her personality and aesthetic will truly resonate with our customers."

Melania(TM) Timepieces & Fashion Jewelry will be available starting April 30 through QVC at 1.800.345.1515 or QVC.com, while supplies last.

About Melania Trump

Born in Slovenia, Melania Knauss began her modeling career at the age of sixteen. The Slovenian-born brunette has appeared in high-profile ad campaigns, and has worked with some of the top photographers in the fashion industry, including Patrick Demarchelier, Helmut Newton, Arthur Elgort, Ellen Von Unwerth, Peter Arnell, Antoine Verglas and Mario Testino. At 5 feet 11 inches, Melania has a captivating presence in front of the camera. She has graced the covers of Vogue, Harper's Bazaar, British GQ, Ocean Drive, Avenue, In Style, and New York Magazine.

Melania's style has been noted to be one of natural elegance. In the words of Manolo Blahnik, "She is a true beauty. She has it." Melania's philanthropic interests more and more represent her humanitarian side, and she remains an indefatigable and dedicated New Yorker.  She was Honorary Chairwoman for Martha Graham Dance Company in April 2005, is an active member of the Police Athletic League, which honored her with Woman of The Year 2006, has been an Honorary Chairwoman for The Boy's Club of New York for five consecutive years, and in 2005 The American Red Cross awarded her with Goodwill Ambassador, which she has proudly served for four years.  In April of 2008, she was asked by Love Our Children USA and NASDAQ to participate in the Fifth Annual National Love Our Children Day and the beginning of National Child Abuse Prevention month by ringing the closing bell at NASDAQ.  In February 2010, she was the chairwoman of the American Heart Association's Annual Heart Ball, which raised $1.7 million for heart disease research.

Melania married Donald Trump in January 2005.  In March of 2006 they had their first child, Barron William Trump.

In February 2010, Melania Trump announced the launch of her debut jewelry collection with QVC, "Melania(TM) Timepieces & Jewelry" airing on April 30th 9 PM (EDT).

  For more information please visit: http://www.melaniatrump.com

  Become a fan on facebook by visiting: http://www.facebook.com/melaniatrump

  About QVC

QVC, Inc., a wholly owned subsidiary of Liberty Media Corporation attributed to the Liberty Interactive Group (NASDAQ:LINTA), is one of the largest multimedia retailers in the world. QVC is committed to providing its customers with thousands of the most innovative and contemporary beauty, fashion, jewelry and home products. Its programming is distributed to more than 180 million homes worldwide. The company's Web site, QVC.com, is ranked among the top general merchant Internet sites. With operations in the United Kingdom, Germany and Japan, and launching in Italy in 2010, West Chester, Pa.-based QVC has shipped more than a billion packages in its 23-year history. QVC, Q, and the Q Ribbon Logo are registered service marks of ER Marks, Inc.

Source: QVC, Inc.
   

CONTACT:  Denise Kovalevich, QVC, +1-484-701-8823,
Denise.Kovalevich@qvc.com, or Christina Stejskal for Melania Trump, PMK*BNC,
+1-212-373-6139, Christina.Stejskal@pmkbnc.com

Web Site:  http://www.qvc.com/

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