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British Military Fitness Launches 'My Fitness Instructor' App for iPhone
LONDON, March 23, 2010-- British Military Fitness (BMF), the UK's largest outdoor fitness provider
has always believed that the world is your gym, and that your body is all the
equipment you need. Now, they want you to let your iPhone be your instructor.
My Fitness Instructor takes a fresh look at fitness with real BMF
instructors motivating and encouraging you through a workout session that's
tailored just for you, complete with video demonstrations of all exercises.
This is a new concept in fitness Apps, encouraging people to exercise
outdoors, at a time that suits them. The app launches on March 26th.
Major Robin Cope (Ret'd), Managing Director at BMF is confident My
Fitness Instructor will change many people's perceptions of fitness Apps and
what they can do for you, "There is no other App on the market that is as
interactive or will motivate you towards your fitness goals. Our technology
creates hundreds of thousands of unique workouts and at BMF, we believe you
can only improve when your routine is kept fresh, and that's what we've
achieved with My Fitness Instructor. BMF's members are living proof that this
type of training works."
My Fitness Instructor is fully personalised to your fitness level,
intensity and focus areas - all you need to do is switch on and be guided
through the workout. Each time you come back to use My Fitness instructor,
expect a new and exciting session, picked from one of the 5 million+ possible
combinations. Additional features will allow you to workout with others using
the "share with a friend" option and constantly measure your improvement in
both strength and stamina using the fitness test component.
"Our focus at BMF is to get as many people exercising outdoors as
possible and we believe that My Fitness Instructor will be a great fitness
product for anyone, whether they're a current BMF member or not. New on-going
updates will also be introduced including more instructors, new circuits and
GPS functionality," says Cope. My Fitness Instructor will be available in the
iTunes store on 26th March.
For more information about the BMF App visit http://www.bmffitnessapp.com.
Note to the editors
British Military Fitness App - key features
- BMF App is known as My Fitness Instructor
- You can pick your virtual BMF instructor from a choice of three
instructors, each catering for a different level of fitness experience.
- Choose your workout goals to generate a unique, real-time audio
training session ensuring that every workout is a unique experience.
- Synchronise your workout with a friend to share the experience
- Optional video demonstrations for all exercises
- Use fitness tests, heart rate monitor and BMI to chart your
progress day by day, month by month
- Download new instructors and new exercises
- Compatible with iPhone 3G/3GS, iPad, iPod, iPod Touch 2nd Gen and
above
About British Military Fitness
British Military Fitness was founded by Major Robin Cope (retired) in
1999 as an alternative to "The lycra clad, swiss ball using, water fountain
world of gyms!" The idea behind it was to provide the motivation that the
vast majority of us lack when it comes to getting fit. Robin also realised
that for any fitness training to be long term and effective, it has to be
fun. (It must be working because we currently have over 5000 members
exercising every week at our classes.)
Robin always says to our new instructors that if at the end of a class
the members feel they have physically achieved something and had fun, then
they have been a success.
At BMF we also offer a wide range of events for our members as well as
corporate training for companies and bespoke fundraising events for
charities.
The BMF Team
BMF is run by a small but experienced team, with over 60 years military
service between them. Our main aim is to ensure that our clients get maximum
enjoyment and achievement out of our fitness training classes and other
activities.
For more information/photography, or to arrange an editorial feature,
please contact Laura Kettle at British Military Fitness on +44(0)207-751-9742
or email laura@britmilfit.com
Source: British Military Fitness (BMF)
For more information/photography, or to arrange an editorial feature, please contact Laura Kettle at British Military Fitness on +44(0)207-751-9742 or email laura@britmilfit.com
British Military Fitness Launches 'My Fitness Instructor' App for iPhone
LONDON, March 23, 2010-- British Military Fitness (BMF), the UK's largest outdoor fitness provider
has always believed that the world is your gym, and that your body is all the
equipment you need. Now, they want you to let your iPhone be your instructor.
My Fitness Instructor takes a fresh look at fitness with real BMF
instructors motivating and encouraging you through a workout session that's
tailored just for you, complete with video demonstrations of all exercises.
This is a new concept in fitness Apps, encouraging people to exercise
outdoors, at a time that suits them. The app launches on March 26th.
Major Robin Cope (Ret'd), Managing Director at BMF is confident My
Fitness Instructor will change many people's perceptions of fitness Apps and
what they can do for you, "There is no other App on the market that is as
interactive or will motivate you towards your fitness goals. Our technology
creates hundreds of thousands of unique workouts and at BMF, we believe you
can only improve when your routine is kept fresh, and that's what we've
achieved with My Fitness Instructor. BMF's members are living proof that this
type of training works."
My Fitness Instructor is fully personalised to your fitness level,
intensity and focus areas - all you need to do is switch on and be guided
through the workout. Each time you come back to use My Fitness instructor,
expect a new and exciting session, picked from one of the 5 million+ possible
combinations. Additional features will allow you to workout with others using
the "share with a friend" option and constantly measure your improvement in
both strength and stamina using the fitness test component.
"Our focus at BMF is to get as many people exercising outdoors as
possible and we believe that My Fitness Instructor will be a great fitness
product for anyone, whether they're a current BMF member or not. New on-going
updates will also be introduced including more instructors, new circuits and
GPS functionality," says Cope. My Fitness Instructor will be available in the
iTunes store on 26th March.
For more information about the BMF App visit http://www.bmffitnessapp.com.
Note to the editors
British Military Fitness App - key features
- BMF App is known as My Fitness Instructor
- You can pick your virtual BMF instructor from a choice of three
instructors, each catering for a different level of fitness experience.
- Choose your workout goals to generate a unique, real-time audio
training session ensuring that every workout is a unique experience.
- Synchronise your workout with a friend to share the experience
- Optional video demonstrations for all exercises
- Use fitness tests, heart rate monitor and BMI to chart your
progress day by day, month by month
- Download new instructors and new exercises
- Compatible with iPhone 3G/3GS, iPad, iPod, iPod Touch 2nd Gen and
above
About British Military Fitness
British Military Fitness was founded by Major Robin Cope (retired) in
1999 as an alternative to "The lycra clad, swiss ball using, water fountain
world of gyms!" The idea behind it was to provide the motivation that the
vast majority of us lack when it comes to getting fit. Robin also realised
that for any fitness training to be long term and effective, it has to be
fun. (It must be working because we currently have over 5000 members
exercising every week at our classes.)
Robin always says to our new instructors that if at the end of a class
the members feel they have physically achieved something and had fun, then
they have been a success.
At BMF we also offer a wide range of events for our members as well as
corporate training for companies and bespoke fundraising events for
charities.
The BMF Team
BMF is run by a small but experienced team, with over 60 years military
service between them. Our main aim is to ensure that our clients get maximum
enjoyment and achievement out of our fitness training classes and other
activities.
For more information/photography, or to arrange an editorial feature,
please contact Laura Kettle at British Military Fitness on +44(0)207-751-9742
or email laura@britmilfit.com
Source: British Military Fitness (BMF)
For more information/photography, or to arrange an editorial feature, please contact Laura Kettle at British Military Fitness on +44(0)207-751-9742 or email laura@britmilfit.com