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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="16px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;hyphens:auto;line-height:16px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h4 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:18px;font-weight:400;hyphens:none;line-height:22px;margin:0;margin-bottom:10px;padding:0;text-align:center;text-transform:uppercase;word-break:none;word-wrap:normal">News From Sena Technologies, Inc.</h4><h5 class="text-center" style="-moz-hyphens:none;-webkit-hyphens:none;Margin:0;Margin-bottom:10px;color:#fff;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;hyphens:none;line-height:18px;margin:0;margin-bottom:0;padding:0;text-align:center;word-break:none;word-wrap:normal">Transmitted by PR Newswire for Journalists on <span class="prevent-break" style="display:inline-block">July 11, 2018 11:09 AM EST </span></h5></th><th class="expander" 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style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> <h1 style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:20px;font-weight:500;line-height:28px;margin:0;margin-bottom:0;padding:0;text-align:left;word-wrap:normal">Sena Announces the Release of the Savage, the First-Ever Bluetooth® Integrated Open-Face Motorcycle Helmet</h1> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table> </th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th> </tr></tbody></table> <table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"> <table class="spacer" style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><td height="24px" style="-moz-hyphens:auto;-webkit-hyphens:auto;Margin:0;border-collapse:collapse!important;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:24px;font-weight:400;hyphens:auto;line-height:24px;margin:0;mso-line-height-rule:exactly;padding:0;text-align:left;vertical-align:top;word-wrap:break-word"> </td></tr></tbody></table><p class="sub-headline" style="Margin:0;Margin-bottom:10px;color:#4D4E53;font-family:Montserrat,Arial,sans-serif;font-size:14px;font-weight:500;line-height:20px;margin:0;margin-bottom:16px;padding:0;text-align:left"><strong>Sena's Innovative and Industry-Leading Bluetooth® Communication Technology with a Classic Look</strong><p><span class="xn-location">IRVINE, Calif.</span>, <span class="xn-chron">July 11, 2018</span> /PRNewswire/ -- <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasYeOTd6QFunq8zemKpmnp6s-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75pCcCYEOD91YSES2kxGqXgUPBZUg8dbtJhMuDPqFcLEST3AwC3mt9DRtaPrqq7UMNnOICC3pmFNDdLiCtpkR7nMHim-2F2OUg89O6me3Ahh0ZB-2BjQBD-2Fi1jrte-2BkFn2m2OWe-2BCQpqbz3YQpv63FCUnt1-2BOJoFuWgeow347HhyrlsOUPtNfbsv5rc9yr-2BQLGfGNm2itdkNfquSG4sKGtfoIrwmX4MiKfP7pCNsZt0J0UmJZIKnpzs-2B6UAJCdGMDGSWSBPN1q8MNNSnukYGxe-2BExPsQ-3D-3D" rel="nofollow" target="_blank">Sena Technologies, Inc.</a>, the leading innovator in the motorcycle and outdoor activities communication markets announces the release of the Bluetooth integrated open face motorcycle helmet, the <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7Xnbvsasds0MeCZEiWQXcVqeyuZFFeKHTNb-2FbQOeHEoLxpW1HHBR36GqGab6zalZViuFB7DWw-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75pCcCYEOD91YSES2kxGqXgUPBZUg8dbtJhMuDPqFcLEST3AwC3mt9DRtaPrqq7UMNnOICC3pmFNDdLiCtpkR7nMHim-2F2OUg89O6me3Ahh0ZB-2BjQBD-2Fi1jrte-2BkFn2m2OWevmtEKTlfVuZnlzD3PM-2FCvot3yGSvRwYcg-2BlCjopNOiduHeEGyydRTdmFiW2wRk0eEGKiZPYQ9zD4l3H-2BGwv1ImV4Zm7-2FLGhDwtVCasSbs8r-2FBvPfDpPQxrWrrK2M3rsW-2BNQUKd2hRqiy85meuefAA-3D-3D" rel="nofollow" target="_blank">Savage</a>. </p>
<p>The Savage is a neo-classic 3/4 open face motorcycle helmet that packs the premium Bluetooth communication technology Sena is known for. Bluetooth 4.1 allows riders to connect with up to 3 other riders via built-in intercom up to 1.6 km (1 mile), listen to music, GPS directions, or take phone calls. This helmet was designed with a composite fiberglass shell and multi-density EPS for added protection in the case of impact. The helmets range in size from XS through XXL, are available in Matte Black or Gloss White and include both long and short visor options.</p><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left"><center data-parsed="" style="min-width:510px;width:100%"><img src="https://mma.prnewswire.com/media/717310/Sena_Harley.jpg" alt="" align="center" class="float-center" style="-ms-interpolation-mode:bicubic;Margin:0 auto;clear:both;display:block;float:none;margin:0 auto;max-width:100%;outline:0;text-align:center;text-decoration:none;width:auto"></center></th><th class="expander" style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0!important;text-align:left;visibility:hidden;width:0"></th></tr></table></th></tr></tbody></table><table class="row content" style="background:#fff;border-collapse:collapse;border-spacing:0;display:table;padding:0;position:relative;text-align:left;vertical-align:top;width:100%"><tbody><tr style="padding:0;text-align:left;vertical-align:top"><th class="small-12 large-12 columns first last" style="Margin:0 auto;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0 auto;padding:0;padding-bottom:16px;padding-left:30px;padding-right:30px;text-align:left;width:570px"><table style="border-collapse:collapse;border-spacing:0;padding:0;text-align:left;vertical-align:top;width:100%"><tr style="padding:0;text-align:left;vertical-align:top"><th style="Margin:0;color:#0a0a0a;font-family:Montserrat,Arial,sans-serif;font-size:16px;font-weight:400;line-height:1.3;margin:0;padding:0;text-align:left">
<p>"The Savage is our first open face motorcycle helmet with a fully integrated Bluetooth communication system. Technology shouldn't interfere with your ride so we made it barely detectable from the outside of the helmet," said Sena CEO <span class="xn-person">Tae Kim</span>. </p>
<p>An intuitive jog dial allows users to easily operate the helmet's many functions. HD quality speakers are seamlessly built into the ear cavities of the helmet delivering crystal clear audio, while the microphone is discreetly placed within the upper rim of the helmet. The Savage was engineered with Advanced Noise Control⢠technology, which drastically reduced the impact of wind noise, you'll be able to easily communicate via Bluetooth intercom and make crystal clear phone calls straight from the road. </p>
<p>Linking the Savage with the <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasVEoAoUyPNt-2FPAEVO-2BatnmKHlvTtEbpKU64ZAW4GXAs92d4E0ysa0TIuBEdff1GL3A-3D-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75pCcCYEOD91YSES2kxGqXgUPBZUg8dbtJhMuDPqFcLEST3AwC3mt9DRtaPrqq7UMNnOICC3pmFNDdLiCtpkR7nMHim-2F2OUg89O6me3Ahh0ZB-2BjQBD-2Fi1jrte-2BkFn2m2OWd7kYnm-2BKjd0-2F6Pn0DGPMAhFblS-2Bs25Tn2GiEoWV77qXn0F9MUIgeaiDxN1-2BUH-2ByBq6lL48qlwUh89fUNAzNc9U7MgvaKSGtiZ32QFpyFbGeMOj-2BIHdslwRCC6dH7NOQYwA8Ewq1GNGyfNwzxLrGgmQ-3D-3D" rel="nofollow" target="_blank"><span class="xn-person">Sena App</span></a> (for Android or iPhone), will allow users to configure device settings, create FM radio and Speed Dial presets, and access an interactive quick start guide. The Savage will be firmware upgradeable in order to stay up to date with Sena's always evolving technology. </p>
<p>For a more detailed description of the all new Savage, check out our latest <a href="http://email.prnewswire.com/wf/click?upn=3nx4dUelL8RQBxGXTV8AHL91YIE5Cdanz7E-2FyFoSTJ-2BRKK5o7-2BZtfC0oyI5Q1FOy_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75pCcCYEOD91YSES2kxGqXgUPBZUg8dbtJhMuDPqFcLEST3AwC3mt9DRtaPrqq7UMNnOICC3pmFNDdLiCtpkR7nMHim-2F2OUg89O6me3Ahh0ZB-2BjQBD-2Fi1jrte-2BkFn2m2OW6xUV9MAiIbW8FZKiIlXWb8JK1WyX5ShEt7J78IfprhyWVnvzOlcIKQJNNQgmshUYSjX9zyk0jPiF7DHBvxUW3sR0F6XDuf1r4PmkCOfe2Ert9fRip2853ViPiE-2FqvVnAp31CwqPIKAT2CByX55mk5w-3D-3D" rel="nofollow" target="_blank">Tech Talk</a>. </p>
<p>The Savage will retail for <span class="xn-money">$399</span> (â¬399, including VAT) and will be available directly through Sena at <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj6UL551pw-2BvOVJ4Z3-2Bm6zzA-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75pCcCYEOD91YSES2kxGqXgUPBZUg8dbtJhMuDPqFcLEST3AwC3mt9DRtaPrqq7UMNnOICC3pmFNDdLiCtpkR7nMHim-2F2OUg89O6me3Ahh0ZB-2BjQBD-2Fi1jrte-2BkFn2m2OWvUXquDg57EREuH9GIio8avtPu4GC2UiwHR6-2FvSlx-2BTzKFoV-2FPWxkh4AvRJbLdqaDpcQHF-2B6EYgmKTqQaW3MHTiIuMp-2BTs4f7GmU7NGBLf2b-2BAd4r6oi-2B-2Fy8ngbX0LhvowqJ5e75LZg4QNKZs3gc7Eg-3D-3D" rel="nofollow" target="_blank">http://www.buysena.com</a>, to find a dealer near you, click <a href="http://email.prnewswire.com/wf/click?upn=7VDqtAz2AW-2FeY7XnbvsasYiB6lLh1gRm4inqbeyMB5351l6oxWaJVwjZTWc8VxOq_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75pCcCYEOD91YSES2kxGqXgUPBZUg8dbtJhMuDPqFcLEST3AwC3mt9DRtaPrqq7UMNnOICC3pmFNDdLiCtpkR7nMHim-2F2OUg89O6me3Ahh0ZB-2BjQBD-2Fi1jrte-2BkFn2m2OWkzhn4K-2BdSBMjJQDugPHT-2FaZ-2FZyhZzYsXY1tBEN8BtVrNLw39OwHOOhpjnyY8kwnFHjGQpGuWXbEdSa7RqZdiN1SNytSMX-2BGu71-2FoTr3LRWFc8P824b5gOI0TzJk8jInfgQx6SEjzTD7xUaOmn1Uhug-3D-3D" rel="nofollow" target="_blank">here</a>.</p>
<p><b>About Sena Technologies Inc.<br></b><a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj0iJI2amqkzjzZv1f-2F5TO8k-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75pCcCYEOD91YSES2kxGqXgUPBZUg8dbtJhMuDPqFcLEST3AwC3mt9DRtaPrqq7UMNnOICC3pmFNDdLiCtpkR7nMHim-2F2OUg89O6me3Ahh0ZB-2BjQBD-2Fi1jrte-2BkFn2m2OW8lmZJM-2B-2BiKmXVadTAdpAZH437340X-2FF6NercRjdQ2tcy6KB2feRyD1LLT-2Bxmcg39TtWKWS8Z0KMxlV9rkLUShEfRWdV-2F6Tah6H1IYve5QB4EUBJxOyIVqvhvY6Wi-2FMhpYApFo6MiaT15vejHg3InHQ-3D-3D" rel="nofollow" target="_blank">Sena Technologies</a>, Inc. is the global leader in Bluetooth Innovation for the motorsports, action sports and outdoor sports lifestyles â enabling real-time communication in the thick of the action. Sena offers its products worldwide through its global network of distributors, retailers and OEM partners. </p>
<p>For information on Sena Technologies Inc. and its products, please visit <a href="http://email.prnewswire.com/wf/click?upn=TwIh0OIjG8BOSB67uKqqj0iJI2amqkzjzZv1f-2F5TO8k-3D_q1N77mbql2CxsoEfo2fFiZ6dnlev64IGUSa1KT1DDw1MuprZmQ6aap9NY9k0Le75pCcCYEOD91YSES2kxGqXgUPBZUg8dbtJhMuDPqFcLEST3AwC3mt9DRtaPrqq7UMNnOICC3pmFNDdLiCtpkR7nMHim-2F2OUg89O6me3Ahh0ZB-2BjQBD-2Fi1jrte-2BkFn2m2OWm0iIpBEQ3ppkZWp-2FOXo4l5ohesgtuF8AGA2VxdDckFq-2B5gXB-2BnUGfZCNRyGZ6CBlzmRlm0KT6vPJZS8RkrOv-2FM9bQ4e0RU5326hAvTNhJ95Se30evRnOgKuHO5tCN6x5kr5McwMql-2Ffe6JOyIcIhUA-3D-3D" rel="nofollow" target="_blank">http://www.Sena.com</a> or contact <a href="mailto:marketing@sena.com" rel="nofollow" target="_blank">marketing@sena.com</a>.</p>
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