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Even though HP makes most of their profit from printers (in retail).
Clarke elaborated by saying that Dell could enter the printer business in one of two ways--each destined to fail. If Dell were to manufacture the printers itself, it would struggle with the cost of acquiring intellectual property and buying components. Compaq Computer, newly acquired by HP, considered a run at printer manufacturing but gave up for that very reason, he said. Compaq decided in 1998 to let Lexmark do the work.
Even though HP makes most of their profit from printers (in retail).
Clarke elaborated by saying that Dell could enter the printer business in one of two ways--each destined to fail. If Dell were to manufacture the printers itself, it would struggle with the cost of acquiring intellectual property and buying components. Compaq Computer, newly acquired by HP, considered a run at printer manufacturing but gave up for that very reason, he said. Compaq decided in 1998 to let Lexmark do the work.